alex.b.sheridan

View Profile 3 videos archived 7,483 total views

Do NOT start a B2B YouTube channel Unless you consider these 3 things first 👇 Skip these, and you're setting yourself up for low engagement, missed opportunities, and wasted time. 1.) Your YouTube Channel Is a Destination This isn’t the place to dump your long webinars or podcasts. Sure, you can post those occasionally, but you need to think about your YouTube channel like it’s a destination. Ask yourself: Why do you want people to come here? Your channel should be the go-to for your area of expertise, directly tied to your business. Make it crystal clear what value people will get by subscribing and watching your content. That clarity is what keeps people coming back. 2.) Get Good at the Fundamentals (Or hire someone to help you) Unless you’ve already been doing this for a while, you're not going to be great at creating thumbnails, video editing, and writing titles. That’s fine. But it’s not something you can afford to get wrong. Your thumbnail needs to grab attention. Your title should speak directly to what the viewer is searching for. They need to work together like a tag team. And yes, it IS a big deal. A great thumbnail and title combo can make the difference between your video hitting thousands of views—or being stuck at 49 views and going nowhere. So, either learn the fundamentals or bring in someone who can handle it for you/teach you. 3.) Optimize Your Description I like using Chapter me, relevant hashtags/descriptions, and then links to conversions. Don’t sleep on this part. Keep it simple—drive them to your website to learn more about your services/book a call or get them onto your lead magnet, join your newsletter, etc. That’s how you start turning your YouTube views into actual business. ❤️ ABS #youtubemarketingtips #b2bcontentstrategy #youtube 1:41
Do NOT start a B2B YouTube channel Unless you consider these...
789 16
Jun 08, 2025
LinkedIn update you need to make asap!!! #linkedinmarketing #linkedintips #linkedinprofile 1:19
LinkedIn update you need to make asap!!! #linkedinmarketing ...
5,369 281
Jun 08, 2025
Major podcast hack for creating great video content: (It’s how I get 7-10 video clips from being a guest on ONE podcast) And win clients from those same videos Here’s what you do: 1.) Use a wireless mic for clear audio and position your camera vertically using a tripod because you’ll chop it into clips later. 2.) Move your camera to look directly into it while answering (but even keeping it on the side works fine.) 3.) When answering questions, think about creating a mini hook, for example: If they asked you, "What's the number one thing dentists could do to grow their practice today?" Instead of saying, "Well, you know, I think it's a couple of different things," (which works for a podcast but NOT for a video content). Say this instead, "The number one thing that dentists should be doing right now to grow their practice today is this…" (Now you’ve got a great clip for social media.) 4.) Once the podcast is over, you hit “Stop” on your smartphone, and boom, you’ve got a 30-45 minute long raw video to curate and get content from! It’s simple, effective, and doesn’t require a big budget. This strategy alone has helped me generate hundreds of thousands in revenue. If it works for me and my clients, it can work for you too. 😉 ❤️ ABS #b2bvideo #podcasting #b2bpodcasting 1:40
Major podcast hack for creating great video content: (It’s h...
1,325 38
Jun 08, 2025