Is it rolled out for you yet? ChatGPT is disrupting the buying funnel #chatgpt #ai #mentorship #learnontiktok #learnontiktok #shopify

Shopify and OpenAI, the maker of ChatGPT, are teaming up. They're going to do checkout in ChatGPT, and I don't think they're the only partner. I think it's going to expand from there. It's not out to everybody yet, and so don't go and immediately expect it to work. But I wanted to flag it because it's a huge deal. One of the sayings in Silicon Valley is that every company eventually becomes an ad company. And one of the things that I thought of as soon as they launched this is, well, this is about to become the most valuable ad space on the planet. There's going to be a billion users by the end of the year. Now, ChatGPT is saying, no, no, no, no, no, we're not going to do ads. That may be true for now, but just wait. They will find a way to do ads, and when they do, it is going to be the most valuable ad funnel on the planet. And since we already have studies showing that these large language models are more persuasive than a human, we are in new territory as far as what it means to ethically introduce an ad. No one has an answer, and I suspect that's part of why OpenAI is moving slowly on this. Anyway, for the moment, they say there are no ads, and checkout is rolling out and will soon be live, which means you'd be able to click a button inside ChatGPT, never leave that experience and order something. That's wild. Absolutely wild. And if that's the case, think about what that does to Google, think about what that does potentially to Amazon. This has disruptive potential. ChatGPT, you know, people worry about it eating small businesses. I actually think it's much more relevant to think about how it competes with large businesses. The giants of Silicon Valley are the ones who need to be afraid. They're the ones with billions of dollars in revenue attached to current web behavior, and ChatGPT is fundamentally changing current web behavior. And I say ChatGPT on purpose because no other large language model customer base comes close. Claude doesn't. DeepSeek doesn't. ChatGPT is the runaway winner from a consumer perspective, and that's why Shopify teamed up with them. So we'll see. Watch for it coming into ChatGPT.