AutoZone CEO, Bill Rhodes, joins the How Leader...
You have to grow, and we have organic growth where we can grow our store count two and a half, three percent a year and have for a long time and believe we can for quite a bit longer. But you also have to have innovation. And when you say innovation, so many people think about radical innovation. You know, we're going to go create a new retail model or we're going to go radically change what our stores carry or what they look like. We believe at AutoZone in incremental innovation. We call it evolution over revolution. And we say because with revolutionary innovation, the messes are a lot bigger. And if we'll challenge ourselves to get better every day, this whole notion of continuous improvement and the notion that let's go test things. We have 7000 stores. You've got a great idea. Let's go put it in 100 stores and prove that it's a great idea. We don't have to put it in 7000 stores. And when we do, almost inevitably, we make a mistake and we have to go back and clean it up.
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