Why you’re stuck at 300 views per video & 3 ways of fixing it #creatorsearchinsights #tiktokgrowth

So this is why your TikToks have capped at 300 views and how to fix it. So when you first upload a video, TikTok distributes it to a handful of people via their For You page. These aren't necessarily followers, but the algorithm tries to understand what your content and your profile is about and put it in front of those people. Now we go into the test stage. So this is where TikTok is actively looking at who's engaging with your videos. So for a couple of hours, it'll be on these For You pages. If people aren't watching past the start or liking or commenting or saving or anything like that, then TikTok's not looking at your content and thinking that it's valuable. They're not thinking that it's right to be put in front of people, so they're not going to. The best way of thinking about this is that there's a test phase, and if you don't pass it, TikTok doesn't push you out into the wider algorithm and you don't get seen by any more people. And there are three key ways that we know how to get around this. So we've actually grown our previous case studies account to 30 million views, and we literally have a TikTok marketing agency. So the first way you're gonna do this is use Create Search Insights. So Create Search Insights, you've probably heard of it by now, but if you go into your search bar and type in Create Search Insights and click View, you'll be able to find topics that people are actively searching for on the platform. The best thing to do here is to scroll through these topics and find one that you're interested in, one that you're interested in and it's also relevant to the kind of content you create. You wanna look for topics with at least 100,000 searches, but the more, the merrier. Bonus points here, you find a topic that's actively growing. Once you've chosen a topic here, record your video, use a topic headline within your hook and use the rest of your video to provide a lot of value within that topic. Once you've created your video, you wanna upload it directly into Create Search Insights, which tells TikTok that your video is about this topic and to push your video out in the test phase to all the people who are looking for this topic. This increases the likelihood that people are actually going to engage as long as your content is good and you'll pass the test phase and get pushed out into the wider algorithm. The second way to fix this is to initiate comments with CTAs. By this we mean including some form of reason for people to actually comment on your video. For example, at the end, if there's an easy question to ask your audience, ask it. Tell people to comment with their responses. What this does is make sure you've got a higher engagement rate when your videos are first pushed out and with you've got a higher engagement rate, you're more likely to pass the test and get pushed out into the wider algorithm. Step three is to grow a niche audience. So what this means is making sure that your account is super niche. So for example, we have a secondary case study site, which is all about luxury watches and that's all we're going to post about. So after a little while of only posting about luxury watches and making sure all the followers are people who are only interested in this, it's really, really easy for TikTok to understand what you're about and when you upload your video and it distributes it to the first initial people, it's most likely going to do it to people who are interested in your niche. If this is the case, they're more likely to watch more of the video and engage with it, which will make you quote unquote pass the test phase and get pushed out to the wider audience. There are many other ways, but these are the three that we find in the most beneficial. If you want to learn more about growing on TikTok and making money on TikTok, comment join down below and you'll get access to our free community where we have courses embedded and we post there every day.