If you're looking to create your own GPT.. The documents you upload are everything! → Your brand story → Target customer personas → Brand purpose, mission, and tone of voice → Product/service info → Content frameworks The more detailed, the smarter your GPT. Got questions? Drop them below – I’m here to help! 👇 #aitools #aiformarketing #chatgpt

The next step is to compile all of the documentation that you're going to need to build this GPT. Remember that these LLMs are built from training data, so we can add our own information, our own IP, our own data to ChatGPT in order to get it to give us something better back. Number one is a Google Doc that contains your brand story, the history of the brand and where you are now. This one contains how the brand makes money, so what is it that you're buying and selling. The next one is your brand avatars, who are you selling to and what problems do you solve. Then we're going to need your brand purpose, vision, mission and values. Then you're going to need your tone of voice guidance. Next you're going to need information and external resources. This is a library of resources and sources that you use consistently to reference or create content in your business. Next you'll want to create a service or product information template, which basically outlines what the product or service is, who it's for, how it's sold, all the information. So like a product template one pager. And like we have for this business, you're going to want to create this one pager for every single service that that business does. This one has a lot. Finally, you'll want to compile your guidance and framework templates. So these are ones that we use consistently in marketing. For instance, content frameworks and post formats and pre-post checklists, etc. Any questions, drop them in the comments box.