Only 20% of your headcount should be sales AEs?...
TIKTOK

Only 20% of your headcount should be sales AEs?! 👀 Brett Queener (ex-Salesforce, now Bonfire VC) shares the golden staffing ratio that separates scaling success from chaos. #SalesTips #StartupStrategy #SaaSFounders #VCHacks #TechStartups #SoftwareGrowth #SalesEfficiency #BrettQueener #Founders #MaxioPartner

0:31 Oct 01, 2025 1,105 15
@dwachtendonk
82 words
At the end of the day, there are two drivers of growth within a software company. The number of high-quality developers you have to build good product, and the number of quota-carrying account executives. And if you get below 20% of your employees, you're out of whack. You're just out of whack. Because if you can't make 80% of the FTEs, make 20% of the FTEs successful, something is wrong. Stop spending and go back and look at what's going on there.

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