Video from All favorites #859

A brewed cup of coffee, that's a highly profitable transaction, and we would be delighted to have more of those happening in our business. And oh, by the way, coffee, probably the best health and wellness drink you can have, um, you know, based on everything I've read and what I've learned more and more about being a Starbucks. So I think selling the idea that we are committed to coffee, um, and educating people on what we do from the farm all the way to the moment it gets in your cup, um, I think is going to really excite people. You know, the customization and making the coffee or the drink personally yours. That's something we're gonna continue to do. But we are gonna put some guard rails on some of the customization because some of it, frankly, ruins the beverage, and it really ruins the experience for everybody involved. So we have to strike a balance to make sure we protect the integrity of the drink, the integrity of the experience, and then get people still that personal experience that they're after.