jameygannon starts every AI image project in Pi...
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jameygannon starts every AI image project in Pinterest or Cosmos building a mood board Then she uses those images as SREFs in Midjourney style references that tell the model the overall vibe coloring and camera treatment This is why her output actually looks like a real brand Full episode with chiefproductofficer on YouTube in bio howiai midjourney aiart

Mar 18, 2026
182 words 80% confidence
Talk to me about how we can get amazing images like what you're showing us right now. I'm going to start in either Pinterest or Cosmos and I'm going to create a mood board that is the general vibe of what I want. I wanted to have a very pink and cute, not super girly, very internet kind of coated aesthetic. There's two ways that I usually start. I will either go in with a mood board in Midjourney and you can basically just copy and paste your images in or you can start by adding them as SREFs. SREFs basically are style references. It just tells Midjourney to take the overall style and coloring and camera treatment and vibe and it tells it to apply that. In this part of my process, I'm just trying to get information. I'm trying to figure out what are the images telling AI, what is my prompting telling AI, what's the mood board telling AI. Right here, I just have beautiful female model. I have astronaut. You can see I'm using that mood board here.

Jamey Gannon emphasizes starting AI image projects with mood boards to establish aesthetic direction. She uses SREFs in Midjourney to guide the AI on style and vibe, ensuring outputs align with her vision.

  1. Start image projects by creating a mood board on Pinterest or Cosmos.
  2. Mood boards capture the desired vibe and aesthetic for the project.
  3. Use SREFs in Midjourney to guide style and coloring.
  4. SREFs help communicate overall vibe and camera treatment to AI.
  5. Analyze how images and prompts influence AI output.
  6. Incorporate specific elements like models or themes in prompts.
  • LinkedIn post: How to create effective mood boards for AI art
  • Tweet: 3 tips for using SREFs in Midjourney
  • Checklist: Steps to build a mood board for your next project

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